The story goes like this… a customer pays for you to ship their purchase… but, their package arrives with a sticker showing that the shipping cost was much less than what they paid. They either complain to you, or immediatly post an outragous online review which affects your business. A common customer gripe is feeling […]
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Your packaging is the first experience your customer has with your brand. And it’s easier than you think to use your packaging to drive more customers and repeat business. You’ve only got one shot at a first impression, so don’t waste it with plain boring sloppy packaging. A plain box with a packaging sticker doesn’t […]
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Have you ever found a Shopify App that doesn’t quite work like you want it to, and you’d like to make modifications, but don’t know how? Follow this guide to find out how to use CSS to customize Shopify Apps so they appear or function differently on your store. What Is CSS? CSS (Cascading Style […]
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We’ve had a few clients tell us that “I’m running ads and have Facebook traffic but still no sales!” If you want to get quick results, then running Facebook ads is one of the best ways to go. But paying for Facebook ad campaigns without making sales is a sure fire way to burn through […]
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The choices you make from the start can doom your online business. We’re talking about seemingly simple everyday common mistakes that will stop your store from ever being profitable. Making these mistakes early on translates into a lot of hard work being done before an ultimate failure. By starting out making better choices, e-commerce can […]
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“Adding value” is something we should all be doing more of to sell more products. Even though most business owners know they should be adding value, few actually do. Online guides will often give a vague description of what “adding value” is, and they throw in one or two examples. We’re going to fully explain […]
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You’ve been given great feedback on your store so far, and now you’re trying to improve your SEO. You know you need really good headings, and you’ve heard of H1, H2, and H3… What you want to know is how to fix your headings in Shopify because you see header errors in your scan. What’s the […]
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Creating an online store is one of the easiest ways for you to build an income with few overheads and sales around-the-clock worldwide. Yet your store isn’t making any sales at all, and you don’t know why. Clients wanting expert advice ask “Why don’t I have any sales?” or “It’s been five months! My store has […]
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Nearly all Shopify stores that aren’t making any sales or enough sales show poor choices in page metadata. We’ll show you how to fix your Shopify SEO metadata descriptions, so you do better in search engines, and get more store sales. We see stores with ingredients for an excellent customer experience – plenty of products, […]
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Most online business owners make the mistake of auto-generating their store page descriptions. Boosting your online store SEO using descriptions is easier if you write your own. With well-crafted descriptions, you should expect better click-through rates, reduced bounce rates, and increased sales. You can think of meta descriptions as another opportunity to “advertise” your store’s […]
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